Mineral Supplements - Worldwide

Mineral Supplements Market Definition

The mineral supplements market is an integral segment of the pharmaceutical industry. This industry deals in the manufacturing and distribution of nutritional additives across the world. There are several mineral supplements available in the market comprising several minerals such as calcium, magnesium, iron, potassium, zinc, chromium, selenium, and some others. These supplements are readily found in several formulations consisting of capsules, tablets, powders, liquid/gel, and some others. The rising healthcare awareness among the people, coupled with growing incidences of deficiency diseases, has boosted the market growth. This market is expected to rise significantly with the growth in the healthcare industry around the globe.

The growing proliferation of smartphones has enabled consumers to purchase mineral supplements from numerous e-commerce platforms, thereby driving market growth. Also, the rising use of these supplements in several sectors such as general health, bone and joint health, gastrointestinal health immunity and some others is a crucial driver of this industry. Moreover, the availability of these supplements in pharmacies and drug stores along with upsurge in demand for these supplements from adults, cattle and children is expected to propel the growth of the mineral supplements market.

Advancements in microencapsulation technology along with rising emphasis on plant-based supplements is expected to create ample growth opportunities for the market players in the future. In February 2024, BioZyme launched VitaFerm ONE. VitaFerm ONE is a mineral product developed to provide essential minerals to cattle.