Plant-based Protein Market Definition
Plant-based proteins are highly nutritious food derived from plants, it includes pulses, tofu, soya, tempeh, seitan, nuts, seeds, certain grains, and peas. Along with being a good source of protein, these foods are rich in fibre, vitamins, and minerals. The expansion of the plant-based protein market is projected due to its ability to help decrease the risk of chronic diseases such as heart disease, high blood pressure, high cholesterol, and many cancers.
The fibre gained from plant-based protein helps regulate the body’s sugar use, helps food move through the digestive system with regularity, and the microbiome and good bacteria keep the gut healthy. Plantaway, an award-winning company of plant-based food needs, continues to innovate and expand its offering by launching its meat alternatives - pepperoni and sausages.
There are some challenges faced by the market. The major issue with plant-based protein is food sovereignty and environmental impact which is caused by deforestation, forest degradation and the destruction of natural ecosystems in some producing countries. Despite that, the plant-based protein market is emerging as a viable and popular substitute for animal-based meat which drives awareness towards environmental and health aspects.
Published by
Vidyesh Swar