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Privacy PolicyOnline Beauty and Personal Care Products Market (By Type: Skin Care, Hair Care, Color Cosmetics, Fragrances, Oral Hygiene Products, Bath and Shower Products, Male Grooming Products, Deodorants, Baby and Child Care Products, and Others; By Application: Luxury/Pharmacy Market and Mass Market; By Region: North America, Europe, Asia Pacific, and LAMEA) Industry Size, Share, Growth, Trends 2025 to 2034
The global online beauty and personal care products market, valued at USD 73.33 billion in 2024, is projected to reach approximately USD 215.84 billion by 2034. This robust growth, driven by increasing e-commerce adoption and consumer demand for convenience, is expected at a CAGR of 11.4%.
| Reports Attributes | Statistics |
| Market Size in 2024 | USD 73.33 Billion |
| Market Size in 2025 | USD 81.69 Billion |
| Market Size in 2031 | USD 156.13 Billion |
| Market Size by 2034 | USD 215.84 Billion |
| CAGR 2025 to 2034 | 11.4% |
| Base Year | 2024 |
| Forecast Period | 2025 to 2034 |
| Regions | Shares (%) |
| North America | 30% |
| Asia Pacific | 35% |
| Europe | 25% |
| LAMEA | 10% |
| Segments | Shares (%) |
| Skin Care | 20% |
| Hair Care | 15% |
| Color Cosmetics | 12% |
| Fragrances | 10% |
| Oral Hygiene Products | 8% |
| Bath and Shower Products | 10% |
| Male Grooming Products | 7% |
| Deodorants | 8% |
| Baby and Child Care Products | 5% |
| Others | 5% |
| Segments | Shares (%) |
| Luxury/Pharmarcy Market | 40% |
| Mass Market | 60% |
| Type | 2024 | 2025 | 2026 | 2027 | 2028 | 2029 | 2030 | 2031 | 2032 | 2033 | 2034 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Skin Care | 14.67 | 16.52 | 18.60 | 20.95 | 23.58 | 26.55 | 29.89 | 33.65 | 37.87 | 42.62 | 47.96 |
| Hair Care | 11 | 12.18 | 13.49 | 14.95 | 16.55 | 18.33 | 20.30 | 22.48 | 24.90 | 27.57 | 30.52 |
| Color Cosmetics | 8.80 | 9.89 | 11.12 | 12.51 | 14.06 | 15.81 | 17.77 | 19.97 | 22.44 | 25.22 | 28.34 |
| Fragrances | 7.33 | 8.10 | 8.94 | 9.86 | 10.88 | 12.01 | 13.25 | 14.62 | 16.13 | 17.79 | 19.62 |
| Oral Hygiene Products | 5.87 | 6.46 | 7.11 | 7.83 | 8.62 | 9.48 | 10.43 | 11.48 | 12.62 | 13.88 | 15.26 |
| Bath and Shower Products | 7.33 | 8.10 | 8.94 | 9.86 | 10.88 | 12.01 | 13.25 | 14.62 | 16.13 | 17.79 | 19.62 |
| Male Grooming Products | 5.13 | 5.64 | 6.20 | 6.81 | 7.48 | 8.22 | 9.02 | 9.91 | 10.87 | 11.93 | 13.08 |
| Deodorants | 5.87 | 6.54 | 7.29 | 8.13 | 9.07 | 10.12 | 11.28 | 12.58 | 14.03 | 15.64 | 17.44 |
| Baby and Child Care Products | 3.67 | 4.17 | 4.74 | 5.39 | 6.12 | 6.95 | 7.90 | 8.96 | 10.17 | 11.54 | 13.08 |
| Others | 3.67 | 4.09 | 4.56 | 5.08 | 5.67 | 6.32 | 7.05 | 7.86 | 8.77 | 9.78 | 10.90 |
| Application | 2024 | 2025 | 2026 | 2027 | 2028 | 2029 | 2030 | 2031 | 2032 | 2033 | 2034 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Luxury/Pharmacy Market | 29.33 | 32.84 | 36.76 | 41.16 | 46.08 | 51.58 | 57.74 | 64.64 | 72.35 | 80.99 | 90.65 |
| Mass Market | 44 | 48.85 | 54.24 | 60.22 | 66.85 | 74.23 | 82.41 | 91.49 | 101.58 | 112.76 | 125.19 |
| Region | 2024 | 2025 | 2026 | 2027 | 2028 | 2029 | 2030 | 2031 | 2032 | 2033 | 2034 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| North America | 22 | 24.67 | 27.66 | 31.02 | 34.78 | 39 | 43.73 | 49.02 | 54.96 | 61.61 | 69.07 |
| Europe | 18.33 | 20.67 | 23.30 | 26.26 | 29.59 | 33.34 | 37.56 | 42.31 | 47.66 | 53.67 | 60.44 |
| Asia Pacific | 25.67 | 28.59 | 31.85 | 35.48 | 39.53 | 44.03 | 49.05 | 54.65 | 60.88 | 67.81 | 75.54 |
| LAMEA | 7.33 | 7.76 | 8.19 | 8.62 | 9.03 | 9.44 | 9.81 | 10.15 | 10.44 | 10.66 | 10.79 |
| Subsegment | 2024 | 2025 | 2026 | 2027 | 2028 | 2029 | 2030 | 2031 | 2032 | 2033 | 2034 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Skin Care | 14.67 | 16.52 | 18.60 | 20.95 | 23.58 | 26.55 | 29.89 | 33.65 | 37.87 | 42.62 | 47.96 |
| Hair Care | 11 | 12.18 | 13.49 | 14.95 | 16.55 | 18.33 | 20.30 | 22.48 | 24.90 | 27.57 | 30.52 |
| Color Cosmetics | 8.80 | 9.89 | 11.12 | 12.51 | 14.06 | 15.81 | 17.77 | 19.97 | 22.44 | 25.22 | 28.34 |
| Fragrances | 7.33 | 8.10 | 8.94 | 9.86 | 10.88 | 12.01 | 13.25 | 14.62 | 16.13 | 17.79 | 19.62 |
| Oral Hygiene Products | 5.87 | 6.46 | 7.11 | 7.83 | 8.62 | 9.48 | 10.43 | 11.48 | 12.62 | 13.88 | 15.26 |
| Bath and Shower Products | 7.33 | 8.10 | 8.94 | 9.86 | 10.88 | 12.01 | 13.25 | 14.62 | 16.13 | 17.79 | 19.62 |
| Male Grooming Products | 5.13 | 5.64 | 6.20 | 6.81 | 7.48 | 8.22 | 9.02 | 9.91 | 10.87 | 11.93 | 13.08 |
| Deodorants | 5.87 | 6.54 | 7.29 | 8.13 | 9.07 | 10.12 | 11.28 | 12.58 | 14.03 | 15.64 | 17.44 |
| Baby and Child Care Products | 3.67 | 4.17 | 4.74 | 5.39 | 6.12 | 6.95 | 7.90 | 8.96 | 10.17 | 11.54 | 13.08 |
| Others | 3.67 | 4.09 | 4.56 | 5.08 | 5.67 | 6.32 | 7.05 | 7.86 | 8.77 | 9.78 | 10.90 |
| Subsegment | 2024 | 2025 | 2026 | 2027 | 2028 | 2029 | 2030 | 2031 | 2032 | 2033 | 2034 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Luxury/Pharmacy Market | 29.33 | 32.84 | 36.76 | 41.16 | 46.08 | 51.58 | 57.74 | 64.64 | 72.35 | 80.99 | 90.65 |
| Mass Market | 44 | 48.85 | 54.24 | 60.22 | 66.85 | 74.23 | 82.41 | 91.49 | 101.58 | 112.76 | 125.19 |
| Subsegment | 2024 | 2025 | 2026 | 2027 | 2028 | 2029 | 2030 | 2031 | 2032 | 2033 | 2034 |
|---|---|---|---|---|---|---|---|---|---|---|---|
| North America | 22 | 24.67 | 27.66 | 31.02 | 34.78 | 39 | 43.73 | 49.02 | 54.96 | 61.61 | 69.07 |
| Europe | 18.33 | 20.67 | 23.30 | 26.26 | 29.59 | 33.34 | 37.56 | 42.31 | 47.66 | 53.67 | 60.44 |
| Asia Pacific | 25.67 | 28.59 | 31.85 | 35.48 | 39.53 | 44.03 | 49.05 | 54.65 | 60.88 | 67.81 | 75.54 |
| LAMEA | 7.33 | 7.76 | 8.19 | 8.62 | 9.03 | 9.44 | 9.81 | 10.15 | 10.44 | 10.66 | 10.79 |
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