Isomethyl Ionone Market Definition
Isomethyl ionone is a synthetic or natural compound found in Brewer's yeasts or Saccharomyces cerevisiae. It is used to add fragrance to ingredients and is said to have a sweet and flowery smell similar to irises and violets. The compound has widespread use in the cosmetics industry in hair and skin care products, including lotions, aftershave, moisturizers, shampoos, and more. It has other uses, such as food flavoring and biocides.
Structure
The isomethyl ionone market is segmented by application in the daily chemical and food industry. The compound's demand and uses also depend on its concentration: below 70%, between 70% and 90%, and above 90%. The major players in the market include Zhejiang NHU Co, DSM, Privi, Givaudan, Hubei Norna Technology Co, Guangzhou Baihua Flavours and Fragrances Company Limited, BASF, Zhejiang NHU Co, DSM, Privi, Givaudan, NORNA Group, Guangzhou Baihua Flavours And Fragrances Company, BASF.
Additional Information
The isomethyl ionone market is growing due to the growth of the cosmetics and skincare market. Consumers in emerging economies engage with beauty products and services more frequently and at a younger age. As the emphasis on wellness grows, individuals embrace self-care and mindfulness in their post-pandemic daily routines. This has also pushed demand among consumers for fragrances looking for a ‘feel good’ factor.