Canned Tuna Market - Databook 2025 to 2034

The global canned tuna market size was evaluated at USD 33.41 billion in 2024 and is expected to grow around USD 45.17 billion by 2034, registering a CAGR of 3.06% from 2025 to 2034.

Highlights of the Canned Tuna Market

• By region, Europe held the dominant share of the canned tuna market in 2024 due to high seafood consumption and emphasis on health and convince.
• By region, the Middle East and Africa segment is expected to grow at the fastest rate in the market during the forecast period of 2025 to 2034, attributed to rising demand in emerging markets.
• By species, the skipjack tuna segment accounted for a considerable share of the market in 2024, owing to its affordability and lower mercury content.
• By species, the yellowfin tuna is projected to experience the highest growth rate in the market between 2025 and 2034, driven by consumer preferences for its texture and flavor.
• By product type, the ready-to-eat segment maintained a leading position in the market in 2024, supported by growing demand for convenient and quick meal solutions.
• By product, the flavored tuna segment is anticipated to grow with the highest CAGR in the market during the studied years as consumers seek more variety and taste.

Industry Valuation and Growth Rate Projection

Introduction Canned tuna is a shelf-stable seafood product made from processed and preserved tuna fish, typically skipjack, yellowfin, or albacore. It is widely available in water, oil, or flavored variants and consumed directly or used in a variety of dishes like salads, sandwiches, and casseroles. Rich in protein and omega-3 fatty acids, canned tuna offers a convenient, nutritious meal solution with a long shelf life. Its portability, affordability, and minimal preparation needs have made it a staple in households, restaurants, and institutional food services globally.

The canned tuna market serves a broad range of sectors, including retail food service, healthcare, and education institutions, as well as emergency food supply chains. Rising global demand for convenient protein-rich foods is expanding the market footprint. The product is also widely used in ready-to-eat packaged meals, which contributes to its integration into the growing processed and convenience food industries.

• Rising awareness about protein intake and omega-3 fatty acids is boosting canned tuna sales.
• Busy lifestyles and demand for long-lasting, ready-to-eat foods drive adoption, especially in urban areas and during emergencies.

Canned Tuna Market: Stats and Figures In 2022, researchers at Egypt’s Assuit University compared canned tuna types, including chunks, solid, and crumbled tuna. Crumbled tuna showed the highest pH, fat, energy, and cholesterol. While solid tuna had the lowest mean values for moisture, fat, and pH, protein and ash were observed in crumbled tuna samples.

How AI has Benefited the Market

• AI improves efficiency and accuracy in production by automating the sorting and grading of tuna, reducing manual labor and associated costs.
• AI-powered predictive analytics aid in forecasting demand, optimizing inventory, and minimizing waste, thereby improving supply chain efficiency.
• In distributions, AI improves logistics and delivery systems, assuring timely and cost-effective delivery of products to retailers and consumers.
• AI-driven computer vision systems detect defects in packaging or tuna cuts during processing, assuring consistent product quality.
• AI tools monitor fishing practices and traceability, ensuring compliance with sustainability standards like MSC certification.

Industry Leader Announcements

• Hagen Stehr, founder of Stehr Group

“We are the biggest tuna exporter of southern Bluefin tuna and I think of all fish into China now,” said Mr.Stehr. he emphasized the company’s plans to expand its presence in China, stating, “we are looking at 40-50 tonnes a week, every week. China is the market for the future.”

• Heidi Walker, Co-owner of Walkers Seafood

“We are making this product because we own the boats. We catch the fish. We are using Australian olive oil that we have sourced…we are trying to bring something truly sustainable, and it’s super yummy.” Ms. Walker said, highlighting their commitment to sustainability and quality in their new line of preserved tuna products.

Geographical Insights

Europe

In 2024, Europe led the global canned tuna market, which is capturing a substantial 41.65% share. European consumers increasingly prefer tuna for its high protein and omega-3 fatty acid content like aligning with health and wellness trends. A Growing consciousness of sustainable and ethical fishing practices influences purchasing decisions, with consumers favoring brands that adhere to these standards.

Middle East and Africa

The Middle East and Africa region is set to see the fastest growth in the canned tuna market over the forecast period. Urban populations such as Egypt’s are steadily increasing, leading to higher demand for convenient and easy-to-prepare food options like canned tuna. Countries like the United Arab Emirates, Saudi Arabia, and Kuwait are witnessing a surge in business and tourism. There is high demand in the food sector, and in turn, for canned seafood products. An increasing focus on healthy diets is driving consumers towards protein-rich foods, with canned tuna being a good choice due to its nutritional benefits and long shelf life.

Spain

In Europe, Spain is a major consumer of the canned tuna industry. The country is responsible for over 70% of the canned tuna processed in the European Union, making it one of the world’s leading producers. Spain boasts advanced processing facilities that assure high-quality production standards. A significant portion of Spain’s canned tuna is exported, catering to global demand and reinforcing its position in the international market. Spanish procedures are increasingly adopting sustainable fishing practices, aligning with global environmental standards and consumer expectations.

Recent Developments in the Canned Tuna Market:

• In August 2024, Wild Planet, a leader in sustainably sourced canned seafood, launched its Limited Edition Wild Tuna Snack Pack in collaboration with Simple Mills and Chosen Foods. This new offering, available for a limited time on Wild Planet’s website, features sustainably pole-and-line caught Skipjack Wild Tuna, seasoned with tangy diced dill pickle, lemon juice, and a touch of sea salt. This innovative product is expected to enhance Wild Planet’s market position by appealing to health-conscious consumers and those seeking sustainable, convenient snack options Researchers at Chalmers University of Technology in Sweden have developed a technique to decrease mercury content in canned tuna by 35%. By using a water-based solution containing 1.2% cysteine, an amino acid, mercury is drawn out of the fish without altering production processes.

Competitive Landscape

The canned tuna market is semi-fragmented, which is characterized by a mix of multinational corporations and regional players. While a few dominant companies hold significant market shares, numerous local brands contribute to the market’s diversity, fostering healthy competition.

• Company Name: Thai Union Group PCL
• Year of Incorporation: 1977
• Headquarters: Bangkok, Thailand

The Union is a global leader in the seafood industry, offering a wide range of products, including canned tuna under brands like Chicken of the Sea and John West. Operating in over 100 countries, the company emphasizes sustainability and innovation, investing in research to improve fishing practices and product quality.

• Company Name: Bumble Bee Foods LLC
• Year of Incorporation: 1899
• Headquarters: San Diego, California, USA

Bumble Bee Foods is one of North America’s largest branded seafood companies, known for its canned tuna, salmon, and other seafood products. The company operates primarily in the U.S. and Canada, focusing on sustainability and transparency in its supply chain.

• Company Name: Century Pacific Food
• Year of Incorporation: 1978
• Headquarters: Makati City, Philippines

Century Pacific is a leading food company in the Philippines with a strong presence in canned tuna through its Century Tuna brand. The company exports to various countries, offering a range of products that cater to health-conscious consumers.

• Thai Union Group experiences a revenue increase from THB 132.4 billion in 2020 to THB 155.6 billion in 2022, followed by a decline to THB 136.2 billion in 2023.
• Bumble Bee Foods maintained an estimated revenue of approximately USD 108.9 million from 2020 through 2022, with a significant increase to an estimated USD 750 million in 2023.